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Gartner predicts that by 2028, brands’ organic search traffic will decrease by 50% or more as consumers embrace generative AI-powered search.
According to TrustRadius, 38% of B2B buyers already use AI when evaluating vendors or making purchasing decisions, and vendors estimate that 34% of their customers are doing the same.
AI search visitors are 4.4 times as valuable as the average visit from traditional organic search, based on conversion rate (Semrush report).



1. Add your brand name (or type of service) and your domain

2. Add your target location

3. Add your main competitors

4. Choose pre-trained prompts for your industry or custom

Why agencies and brands switch to Decoding?
| Decoding | Alternatives |
|---|---|
| Affordable, unlimited history, custom prompts. | Pricey trackers: Great tech, but expensive and limited features can’t justify SMB budgets. |
| Purpose-built for ChatGPT 5 visibility. | Traditional SEO suites: Powerful, but expensive and not built for custom AI prompts. |
| Consistent tracking, saved forever, trends at a glance. | Manual checks & Google Sheets automations: Personalized results are not reliable. Time sink. No long-term trend view. |
These are popular SMB use cases:
| Promps | Examples |
|---|---|
| Problem queries | “Best CRM for freelancers”, “how to prevent X”, “alternatives to Y” |
| Category terms | “top [your category] tools”, “best [category] for small business” |
| Brand checks | “[Your brand] vs [Competitor]”, “is [Your brand] good for [use case]?” |
| Local intent | “[service] near me”, “best [service] in [city]” |
| Feature-led | “[feature] for [audience]”, “cheapest [feature] tool” |
“CMOs must prepare for the disruption that GenAI-backed search will bring to their organic search strategies.”

Emily Weiss
Sr Principal Research
SEO rankings don’t guarantee inclusion in AI answers. We optimize for retrieval & citation.
You don’t have to. We prioritize extractable, high-leverage passages and entities.
We measure your AI visibility metrics and before/after answer diffs.
It focuses you on the buyer questions that matter most. You can update your set anytime.
We keep your saved results without a time limit so you can see true trends and prove progress.
Yes—per prompt. See how often competitors appear and how they’re positioned.
Yes. You’ll get a practical checklist tied to your prompts and gaps. Add consulting if you want hands-on help.
SEOs, marketers, comms teams, and SMB owners who need affordable, reliable AI visibility tracking.
Manual results are personalized by account history and change session to session. Decoding standardizes checks and stores results so you can compare over time.